Posts Tagged: apple


28
Jan 10

Why the iPad is a #FAIL

The launch of the Apple tablet was possibly the biggest marketing hype I have seen in a long time. However, when I saw Steve Jobs holding the “iPad” for the first time, I could immediately sense that something has gone horribly wrong. Here are my top 8 reasons why I reckon the iPad will be a failiure:

1. As someone who owns both an iPhone and a Macbook, I wonder why I would want to carry a third “something in between” device with me.

2. The only possible reason i may want to use the iPad is to play App Store games on a larger screen. But why did this need arise in the first place? Because those games aren’t available on a Mac! Seriously people, if Apple really cared, they wouldn’t make you buy new hardware to play the same old games.

3. I’ve never used a Kindle and still don’t get the point of lugging around a dedicated e-book reader. There is a practical limit to the number of devices I can carry with me when I am travelling – and an iPhone + laptop should suffice most of the time. Hence, the iPad being projected as a “Kindle killer” may not be such a big deal afterall.

4. If the iPad screen is similar to a Macbook, why not read your e-books on your laptop instead? The iPad screen, no matter how good still cannot beat Amazon’s e-ink technology.

5. The iPad seems too big (and possibly fragile) to carry around all the time. Does the package include a casing?

6. A full fledged browsing device and no Flash? What were you thinking Apple?

7. Still no support of running multiple apps simultaneously. No way I’m going to close my browser each time I want to copy some text into my text editor.

8. (BONUS) The iPad is a silly name – Sounds like a feminine hygiene product to me!


26
Jan 10

What time is the Apple announcement on 27 January?

The event begins at 10AM PST on 27 January, 2010.

Hoping all the Apple Tablet rumors come true.


19
Nov 09

Why Apple products sell

The market is flooded with hundreds of laptops and mobile phones, each one claiming to be the latest, the fastest and the most feature rich. Choosing the right one is a difficult thing. Some people would rather prefer to stay out of the chaos and be happy to pay a premium to help them decide what is the best for them.

Apple targets exactly this segment of customers, which by the above description, fall under the “exclusive” category.

Here is Apple’s simple mantra:

1. Make your users feel they have a great product. Obsess over aesthetics or whatever that works.

2. Don’t confuse your customers by giving them too many choices. If you have to give a choice, keep the options easily distinguishable through features like screen size, storage capacity etc.

3. Don’t obsess about hardware specifications. Most users don’t really care how much CPU and RAM they have if their computer is fast enough for their work.

4. Don’t introduce products too quickly. Give your users enough time to boast about their new toy. Nothing works like word of mouth. Let the novelty fade away before you hype up and introduce the “next big thing”. Keep this cycle predictable.

5. Don’t leave any opportunity to bash your opponents. TV ads or whatever that works. People love to hate.

No wonder we call it the decade of Steve Jobs.


4
Sep 09

Apple seeking divine blessings for iPhone 3GS launch in India?

apple-iphone-3gs-indiaRumors of the upcoming iPhone 3GS launch in India might be true this time. The iPhone was supposed to launch in more than 30 countries in the final phase, and it seems that the iPhone is already out in Argentina, Brazil,
Chile, Egypt and Peru.

Going by the latest rumor, the iPhone is set to launch on 19 September 2009 in India. 19 September also happens to be the first day after the end of Sharad (which is considered an inauspicious time for buying) and the first day of Navratri.

Is this a mere coincidence? Or, are Apple/Vodafone/Airtel really seeking divine blessings to boost their sales in India?

Related post:
Top 10 reasons why iPhone 3GS will be a success in India


30
Aug 09

Share iPhone apps with multiple iPhone’s

If you have more than one iPhone or iPod touch, you need not purchase the same app twice to use it on both devices. Here’s a quick How-To from CNET on how to share your apps (and other media) between multiple iPhone’s and iPod Touch’s.

You always wanted this but never knew this was possible, right? I know. ;)


27
Aug 09

Top 50 Technology and Business Books – Part 1

direct-from-dell 1. Direct from Dell by Michael Dell – Talks about Michael Dell’s early life, obsession with computers and electronics, founding of Dell and Dell’s direct to customer business model.




icon-steve-jobs 2. iCon Steve Jobs by Young and Simon – Coming together of Steve Jobs and Wozniak, starting Apple computers and Steve Jobs eventually performing the “greatest second act in the history of business”




biz-speed-of-thought 3. Business @ Speed of Thought by Bill Gates – Interesting insights into Bill Gate’s vision of the future of computers. A few interesting examples from Microsoft too.




winning-jack-welch 4. Winning by Jack Welch – How Jack Welch single handedly changed the course of General Electronics leading from the front as CEO.




google-story 5. The Google Story by David Vise – An amazing book on the formation and rise of the Google we all know today. A must read.




the-dip 6. The Dip by Seth Godin – Seth describes how the “dip” is inevitable and is the biggest differentiator between success and failure. Like many of his blog posts, the book is short and precise.




men-of-steel 7. Men of Steel by Vir Sanghvi Well known Indian journalist interviews the czars running a few of the largest businesses in India.




one-minute-manager 8. One Minute Manager by Blanchard and Johnson – Management can be simple. A must-read if you want to learn how. Read my complete review of the One Minute Manager.




road-ahead 9. The Road Ahead by Bill Gates – Another great book by Bill Gates about his vision of the future of computer science.




good-to-great 10. Good to Great by Jim Collins – Your product is good. What differentiates a “good” product from a “great” one? This book has the answer.





The above is the first post from a 5 part series of book recommendations.



24
Aug 09

Top 10 reasons why iPhone 3GS will be a success in India

1. Just like Nokia phones, we were waiting for iPhone 3G prices to drop. It never happened. Then why wait with 3GS?

2. Apple announced a tentative launch date way back. We’ve all saved up the cash.

3. It has been a year since 3G launch. We were all hoping for an “iPhone killer”. It never happened. iPhone still rules.

4. Old habits die hard. It was hard to digest that Nokia is no more the #1. Today usability is more important for some than features.

5. The iPhone lacked a lot of basic features even a 5k phone had. Apple fixed most of them.

6. Back then, the iPhone was new, un-reviewed and untested. Not many were ready to take the plunge. Not so anymore.

7. We were waiting for “3G” before buying an iPhone 3G. It never happened and it doesn’t seem likely either. The world has already started talking about 4G.

8. We were hoping that the iPhone will also open up to other carriers. Never happened.

9. We’ve seen it, touched it, heard about it. Everything seems so much more familiar.

10. 30k sounded like a lot of money those days. Now, a lot of phones kiss the 30-40k band. It doesn’t seem “that” expensive anymore.

Related post:
Apple seeking divine blessings for iPhone 3GS launch in India?


11
Aug 09

Nokia N97 – Has Nokia played it’s trump card already?

We happened to get a test piece of the recently launched Nokia N97 after attending the Nokia N97 Bloggers Meet at Delhi a few days back. The Nokia N97 arrived at just the right time – I recently did away with my Nokia E90 communicator and was looking forward to my next smart device – And for a change, there were only a few models which I was considering, which included the iPhone 3GS, Nokia N97, Blackberry Bold and a few recent models from Samsung and HTC.

Read the complete review on WebYantra…


12
Aug 08

iPhone Launch in India – Will Nokia survive the hype?

The Hindu reports, “Apple’s iPhone, the touch screen handset that acquired a cult status in the US and other western countries, will be available to Indian mobile users through private telecom operators Bharti Airtel and Vodafone Essar from August 22, giving competitors like Nokia, Samsung and others a run for their money”.

The first part may well be true but the latter is debatable. Is India ready for an iPhone yet? Read the complete article…

Update (20/8/2008): Vodafone has finally made the iPhone prices in India official: Rs. 31,000 for 8GB model and Rs. 36,100 for 16GB model